Driven by Passion: The Audi Sport Owners Yearbook
This project, Driven by Passion: The Audi Sport Owners Yearbook, is a hardcopy, full-color publication capturing the unique stories and experiences of dedicated Audi Sport owners. By combining high-quality photography and personalised profiles, this yearbook serves as a lasting tribute to the owners’ relationships with their vehicles. Each profile includes favorite photos, highlighting the design, performance, and personality of the cars, as well as brief reflections from owners on what Audi Sport ownership means to them.
The goal of this project is not only to document the cars but also to explore the intersection of community and individual identity through automotive ownership. In doing so, it examines how enthusiasts connect with their vehicles and how these machines come to represent memories, milestones, and aspirations. This yearbook will preserve these narratives, creating a cherished keepsake for contributors and an inspiration for future generations of Audi Sport fans.